Brand Experience


Branding and B2B image

Strengthen your brand to accelerate your business

Brand Proposition

  • Evolution & structuring of the offer
  • Brand architecture & naming

Brand Expression

  • Brand platform
  • Identity & territory
  • Promise formalization (manifesto / pitches)

Brand Diffusion

  • Paid Media Strategies
  • ABM
  • Sales presentation media
  • Advertising: radio, press, TV, billboards, digital…
  • Sales presentations: internal & external
  • Events : Digital & Live

Why Aressy ?

  • Understanding BtoB issues

  • A pragmatic & compact approach

  • The ability to target specialized professional audiences

  • A results-oriented ``Brand to Business`` approach

Partners / Certifications

Soumia Touihar


Soumia Touihar

Brand Experience Director

Brandstorming: some thoughts on the latest BtoB brand news

Brands are key assets. This is also true in BtoB… in the BtoB way 😉

– How can a brand help you win a bid?
– How can it help you stand out from the crowd, beyond mere technical aspects?
– Can it even influence your customers’ customers?